Almost the entire day yesterday was spent in executing the video of the book review of 'A R Rahman-The Spirit Of Music'. I really enjoy the process of initiating a plan, executing it and then hoping that it will be appreciated by the people. Some videos are special and this was one of them. Minutest of care was taken in giving the due credits. Now, hoping that a wide spectrum of Rahman fans will watch this video. For me its always very important that any video that we produce has to be watched by maximum people. Box Office matters. And so does quality of the content. Aim is to try and fuse quality content with the likes of the masses.
I wanted to do an interview with the author of this book Nasreen Munni Kabir. But somehow in spite of frantic efforts, it didn't materialise. I really like the writing style of Nasreen. She is the daughter of Mr Mukri, one of the finest character actors in the Hindi film industry. He has done several memorable films with Mr Bachchan.
My colleague Zoheb informed that at the first look launch of 'Stanley Ka Dabba' today, Vishal Bhardwaj had a lot of good things to say about debutante director Amol Gupte's (creative director-writer of Taare Zameen Par) effort. Gupte on his part said that this film was a result of a workshop that he had undertaken with the kids.
We have featured the first look promo of Raginni MMS. Yup, the promo is intriguing. The producers of Love Sex Aur Dhokha seem determined to push the envelope of small budget films that are high on hype driven by a strong publicity machinery.